Buyer’s Agents are changing the way we purchase property

First homebuyers to avid investors, buyers are catching on to the advantages of using a Buyer’s Agent to purchase property.

Time-poor buyers are increasingly turning to Buyer’s Agents to help them secure the right home or investment property. Once thought of as a resource for buyer’s who are in the high-end market, a wider range of savvy buyers are seeing the value in the services of a Buyer’s Agent – strong negotiating skills, bidding on auction day and unparalleled access to listed and unlisted properties.

With this in mind, more and more real estate companies are upping their game by offering a Buyer’s Advisory service. As opposed to Sales Agents whose primary role is to represent the vendor, Buyer’s Agents specialise in searching and negotiating the purchase of a property on the behalf of the buyer. They’re changing the playing field for buyers as they search for properties that fit the buyer’s criteria, they have industry knowledge and more time to do the background research then what the vast majority of buyers do.

For many though, their real value shines through when it comes to negotiating and auction day. Why? Because they are emotionally detached from the situation and they have the confidence to go up against experienced bidders. In a time-poor society with high property prices, Buyer's Agents are leaving their mark.